silent_unicorn wrote:Cheaper to get a USB 2 external 2.5inch notebook harddrive caddy and a 40gb hard drive in it (about £30 all in I would say or £50 for a 100gb unit) damned fast too

Not much cop if you want it to be 100% portable though. My main use for it would be on holidays.
The $200 price for a system with an Intel CPU and chipset, flash, RAM, screen, wifi, case and battery sounds too good to be true.
Good point, even given the way RAM, LCD and flash prices have haemorraged in the last year or so...
Asus have shown a willingness to work to a paper-thin margin in the past.
Let's have a putative BOM with markup assuming the same margins as on individual components:
Motherboard: £25 + wifi? £10?
RAM: £10
CPU: ? - £30-40?
4G flash: £30
That's $200 without the case, screen and battery. So yeah, $299 looks a bit more likely to me.